Showing posts with label Cisco Managed Services. Show all posts
Showing posts with label Cisco Managed Services. Show all posts

Saturday, 13 April 2024

Maximize Managed Services: Cisco ThousandEyes Drives MSPs Towards Outstanding Client Experiences

Maximize Managed Services: Cisco ThousandEyes Drives MSPs Towards Outstanding Client Experiences

IT related outages and performance issues can inflict significant financial and operational harm on businesses, especially in critical sectors such as finance, healthcare, and e-commerce. These IT disruptions not only impact productivity potentially costing enterprises billions annually, but also negatively affect end-users through poor experiences like delays and inaccessibility. The vitality of business applications is crucial, as their availability and performance directly influence stakeholder impact, operational continuity, and profitability. Resolving these issues is often complex and labor-intensive. Any system-related downtime or lapse in application performance can ultimately lead to long-term setbacks for an organization.

Typical Troubleshooting Scenario of IT Infrastructure Without ThousandEyes


As soon as an end-user reports an IT related issue, whether it’s a service outage or slow application performance, the formidable challenge of locating and fixing the issue begins. It’s often like searching for a “needle in a haystack.” The troubleshooting journey to uncover the underlying cause of the IT infrastructure related issues typically involves and unfolds with the following challenges:

  • Prolonged Troubleshooting and Finger Pointing – Organizations frequently encounter difficulties in addressing IT outages and performance problems due to limited network visibility and siloed IT teams. This situation fosters a blame culture and hinders collaboration, as teams focus more on debating the cause of issues rather than fixing them, leading to inefficient use of time and resources in Incident Response efforts.
  • Limited End-to-End Visibility – Infrastructure and operations professionals struggle to gain a complete and clear understanding of the end-user experience due to the “black box” nature of the Internet and inadequate traditional monitoring tools. These tools often fail to provide detailed performance data across devices, applications, and the Internet, complicating IT teams’ efforts to pinpoint root causes of issues.
  • Inefficient Resource Allocation – Addressing outages and performance issues consumes significant time and diverts IT resources from strategic initiatives. In-house monitoring systems frequently produce false alerts, misallocating resources and impeding the IT’s capacity to effectively maintain and optimize infrastructure performance.

ThousandEyes tackles these prevalent challenges by presenting an integrated solution with end-to-end visibility into both network infrastructure and application performance. This exceptional level of insight and actionable intelligence enables IT teams to work together with greater synergy, ability to pinpoint and rectify issues, and optimize the deployment of their IT operations resources. The unparalleled abilities of ThousandEyes sets it apart from other platforms by greatly enhancing the visibility and understanding of the components within an environment.

Enhancing Managed Network Services for Client Success


ThousandEyes, a Digital Experience Assurance (DXA) platform, equips organizations with comprehensive insights into user experiences and application performance across the Internet, cloud services, and internal IT infrastructure, thereby streamlining the optimization of essential network-dependent services and applications. This platform can significantly expedite problem resolution and reduce the resources required to address common infrastructure problems by offering the following benefits:

  • Visibility – ThousandEyes provides MSPs with a holistic view that encompasses their clients’ internal networks as well as external networks, cloud services, and SaaS platforms. This end-to-end visibility allows MSPs to oversee and address issues throughout the entire digital supply chain, from core infrastructure to the application level. With this extensive coverage, MSPs are equipped to quickly locate the source of any issue across the network spectrum, thereby shortening the time required to identify problems.
  • Troubleshooting – ThousandEyes streamlines the troubleshooting process by swiftly pinpointing the root causes of infrastructure related issues, whether they occur within the enterprise network or are due to external factors like ISPs, cloud providers, or SaaS applications. The platform fosters collaboration among IT teams by providing a unified data set, which helps eliminate finger-pointing and accelerates problem-solving, thereby significantly reducing the time required to resolve issues.
  • Digital Experience Assurance – ThousandEyes conducts comprehensive performance monitoring by tracking key network metrics like latency, packet loss, and jitter, along with application-level metrics that shed light on the user experience and the performance of web and API transactions. Additionally, the platform enhances DXA by simulating user transactions and scrutinizing the data pathways to end-users, ensuring that both customers and/or employees have effective access to business applications.
  • Alerting and Reporting – ThousandEyes enhances proactive IT management by providing intelligent alerting and comprehensive reporting. Users are notified of performance degradation in real-time and can access historical data and trend analysis for informed decision-making. This proactive alerting capability allows IT teams to identify and address anomalies early, potentially reducing the frequency and severity of incidents therefore minimizing their impact.
  • Optimization – Organizations can optimize network performance and enhance user experience by leveraging insights from both historical and real-time data on application and service delivery paths. This comprehensive understanding enables informed decision-making that not only addresses current performance issues but also helps prevent future ones, ultimately conserving time and resources.

ThousandEyes enhances organizational capability to deliver high-quality digital services through valuable insights and analytics, which strengthen network management capabilities and facilitate more effective decision-making and issue resolution. Although the extent of benefits or efficiency gains varies across different organizations, users commonly report marked improvements after implementing ThousandEyes, with some noting up to a 75% faster resolution of network problems and fewer outages and performance issues. Customers have reported substantial reductions in troubleshooting times, with tasks that previously took hours or days being cut down to mere minutes, thanks to ThousandEyes.

ThousandEyes Enhances the Service Offerings of MSPs, Greatly Improving the Overall Experience


Managed Service Providers can enhance their client’s network management and optimization by leveraging the following benefits of Cisco ThousandEyes:

  • Improved Service Level Agreements (SLAs): With detailed insights into network performance and the ability to quickly identify and resolve issues, MSPs can better adhere to, or further enhance their SLAs. This helps in maintaining a high level of service and can distinguish the MSP’s offerings in a competitive market.
  • Proactive Problem Resolution: ThousandEyes’ alerting system can notify MSPs of potential issues before they affect end-users. This proactive approach minimizes downtime and can help MSPs address problems before clients are even aware of them.
  • Enhanced Customer Experience: By ensuring that applications and services are running smoothly, MSPs can contribute to a better end-user experience for their clients’ customers. This is particularly important for customer-facing applications where performance directly impacts revenue and brand reputation.
  • Efficient Troubleshooting: With the comprehensive network telemetry from ThousandEyes, MSPs can swiftly identify the root cause, whether they stem from the client’s internal network, an ISP, or various cloud-based services. This capability decreases the average time required to resolve issues.
  • Data-Driven Decisions: The data collected by ThousandEyes can inform strategic decisions about network design, capacity planning, and performance optimization. MSPs can use this information to advise clients on how to improve their IT infrastructures.
  • Reporting and Communication: MSPs can use the detailed reports and visualizations provided by ThousandEyes to effectively communicate with clients about network health, ongoing issues, and resolved problems, enhancing transparency and trust.

ThousandEyes: Your Shortcut to Advanced Network Visibility


ThousandEyes simplifies deployment with its cloud-based SaaS model. It integrates smoothly into diverse environments using versatile agents, including the specialized Enterprise Agents—robust, dedicated monitoring nodes that provide deeper network insights. These Enterprise Agents can be deployed on-premises in data centers, within private clouds, or even across public cloud platforms like AWS, Google Cloud, and Azure to monitor network and application performance. Additionally, ThousandEyes provides a browser extension designed for monitoring of user experience. Furthermore, its compatibility with Cisco and Meraki infrastructure streamlines integration, facilitating easy embedding into current deployments. The straightforward web management interface streamlines configuration, and the platform’s API accessibility supports automation, making ThousandEyes a highly adaptable and effortless choice for comprehensive network visibility.

MSPs Can Now Leverage Consumption-Based Licensing for ThousandEyes


In addition to traditional Enterprise Agreement licensing vehicles, ThousandEyes is now available through the Cisco Managed Services Licensing Agreement (MSLA), a program that was designed to meet the specific requirements of MSPs. This consumption-based licensing model is flexible and scalable, fitting the service-based business models of MSPs by allowing them to pay based on consumption. The MSLA program allows MSPs to adjust their ThousandEyes usage without complex contract changes, facilitating quick adaptation to evolving market demands.

MSPs and Their Clients Can Garner Significant Return on Investment


The integration of ThousandEyes by MSPs leads to a worthwhile ROI and an enhancement of their managed service offerings, providing benefits for both the providers and their clients. MSPs experience a marked improvement in their ability to offer advanced network visibility, comprehensive performance monitoring, and proactive issue resolution. These capabilities result in elevated service quality and increased customer satisfaction. End users reap the rewards of more reliable and efficient network services, experiencing fewer disruptions and thus less impact on their business operations. Moreover, the operational efficiencies introduced by ThousandEyes help reduce costs and free up valuable resources, enabling MSPs to focus more on business expansion and continued services improvement. In a time when digital transformation and dependency on Internet and cloud services are growing, having complete network visibility is essential. ThousandEyes is critical in this landscape, acting as a GPS for the digital world, offering insights and guidance for effective and efficient navigation.

Source: cisco.com

Friday, 28 February 2020

Accelerate Your SMB Opportunity with High Velocity Managed Services

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Small and medium business (SMB)* IT trends are consistent regardless of what you read or who you talk to.  IT budgets are growing, security is top of mind, and the shift to cloud in full force. For Cisco, these trends couldn’t align better. We have the buyer interest^, product leadership, and a world-class partner ecosystem to respond to the needs of these customers. 

And we are laser-focused on improving our traction in this market with a new small business-specific portfolio and a series of right-sized partner programs launched late last year.

In this blog, I will discuss the very exciting work we are doing to accelerate the SMB opportunity with our global Service Provider Partners, using a comprehensive new approach called High Velocity Managed Services. Simply put, High Velocity Managed Services does what it says: it accelerates the build-out and launch of managed services offerings targeting smaller customers, making it easy, scalable, and efficient to reach this segment.

Major Opportunity for SP Managed Services


When it comes to where and how to buy, there is no one size fits all in SMB. Sales cycles, typically one month, are much shorter than with enterprise customers (typically months or years for similar solutions) and SMBs want to purchase solutions on-demand and often, online.

However, when it comes to IT infrastructure services like network, security, and collaboration, new Cisco research suggests that many of the same companies are interested in using managed services if the provider can make it easy, affordable, and bundle it with other services – especially security (more on this later). And if the managed services provider can expand the bundle to deliver a complete IT package, including internet, the value proposition becomes extremely favorable.

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Obviously, this means our global service provider ecosystem is in a great spot to better serve small business customers. They already market and deliver connectivity to SMBs and can use that scale to layer in new value-added services these buyers are looking for. No brainer, right?

Upping the Game with Managed Services


Yes, trends and business models suggest that service providers are poised to capture more managed services revenues. But this needs to be done with a few key tenets in mind:

◉ First and foremost, an acknowledgment that enterprises and SMB are very different. Sales and go-to-market processes need to be simplified to reach SMB buyers.

◉ For winning service providers, this comes with the recognition that SMBs can’t be served with enterprise offerings at a reduced price.

◉ Rather, solutions need to be tuned for this space by delivering the right set of features that solve the broadest set of customer pain points (with optional add-ons for vertical customers) messaged with a set of specific personas and business outcomes in mind, and set up for easy cross-sell.

Born in the cloud, Cisco Meraki delivers a simple value proposition for managed service providers – and is where the High Velocity journey starts. Providers can easily create a Meraki service template (i.e. offering) that suits a majority of customer needs, use platform APIs to connect to backend services, and then sell and provision with turnkey speed. This plug and play model can be used to deliver a secure WiFi offering all the way to a full managed network/LAN solution for rapid deployment and serviceability of desk phones across the WAN. All with a brandable end customer portal to provide important solution visibility that comes out of the box or customized through application development partners such as Encapto.

Security is King


71% of SMBs who are very interested in purchasing managed services from their service provider ranked security as the top value proposition of such a solution – higher than streamlined support and reporting tools.

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With Meraki integrations with Cisco’s security products such as Cisco Advanced Malware Protection (AMP) and Umbrella, partners can lead with a value proposition centered on keeping out malware and ransomware that can cripple business productivity. Backed by the world’s most comprehensive threat intelligence research entity in Cisco Talos, providers can further showcase how well the solution covers the complex and evolving cyber threat landscape. For companies investing in collaboration, the Webex platform also delivers top-end security. Together, providers can market the complete suite of IT infrastructure services with security as the lead message.

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More than Just a Product Pitch


As partners shift from niche managed services players to leading digital service providers, they need to adapt their own go-to-market programs and resources. It is not an overnight shift to start selling network security, SD-WAN, and complete IT infrastructure bundles. Nor is it sufficient to just start selling a managed service without thinking about the right product set, target segments, and packages as mentioned previously.

To help providers with the High Velocity Managed Services opportunity, we’ve built an arsenal of best-practice go-to-market resources to assist with sales and marketing enablement. We’ve developed these assets across the offers depicted above, and they can be used off the shelf or tailored to a provider’s specific campaign goals through a Cisco-led engagement.

Monday, 5 March 2018

New Cisco Stealthwatch Cloud: Built for Managed Security Service Providers

As the threat landscape continues to become more complex, more and more businesses are looking to outsource their security needs. According to the 2018 Cisco Cybersecurity Report, 44 percent of enterprises and 54 percent of small businesses based in the United States outsource their security monitoring capabilities. The Global Managed Security Services Market has a projected compound annual growth rate of 14.5 percent through 2022, reaching US $45 billion.

Wednesday, 29 November 2017

Viptela and Cisco Managed Services - Even Better Together

The Software-Defined Networking Movement


Cisco has been leading the charge into enterprise software-defined wide area network (SD-WAN) with its industry-leading Intelligent WAN (IWAN) solution. A complementary Meraki-based solution addresses the SD-WAN needs of the smaller enterprise and commercial markets. Regardless of market segment, SD-WAN offers incredibly powerful transport capabilities between main offices and branch facilities. By providing alternate transport paths between offices, as opposed to expensive (and sometimes excessive and underutilized) dedicated circuits, SD-WAN enables the business to maximize existing investments in their networking infrastructure, creating a greater return on investment.

Tuesday, 21 November 2017

Viptela and Cisco Managed Services Even Better Together

The Software-Defined Networking Movement


Cisco has been leading the charge into enterprise software-defined wide area network (SD-WAN) with its industry-leading Intelligent WAN (IWAN) solution. A complementary Meraki-based solution addresses the SD-WAN needs of the smaller enterprise and commercial markets. Regardless of market segment, SD-WAN offers incredibly powerful transport capabilities between main offices and branch facilities. By providing alternate transport paths between offices, as opposed to expensive (and sometimes excessive and underutilized) dedicated circuits, SD-WAN enables the business to maximize existing investments in their networking infrastructure, creating a greater return on investment.